AgTech in New Zealand - RegenPublished 14th Jan. 2018
Livestock in NZ
An important sector
New Zealand is a breeding country, with a large and extensive dairy industry. It is the fifth largest producer of milk in the world (FAO, 2014).
Impacts on the environment
At this size, the sector is being singled out for its environmental impact, particularly on water quality.
Creation of Regen
Regen's founder Bridgit Hawkins grew up in beef and sheep farming. She founded Regen in Wellington in 2010.
The company's goal is to optimise the amount, and timing, of effluent and water irrigation.
It sells a software of agronomic advice, which can call upon different sensors that the farmer already has in place in the plots.
The company offers 3 solutions offering recommendations on:
- irrigation - based on soil, water and weather data;
- effluents - with soil, watershed, environmental and weather data;
- Nitrogen - with environmental data and manually entered data;
The software can be adapted to more specific needs, with the team analysing data and editing customized reports.
The company has a strong culture of partnerships and works with agricultural players such as PGG Wrightson, Datacol Group, Carrfield, Callaghan Inovation, MetService, Agri Optics, ThinkWater,...
Today Regen covers 18,000 hectares and guarantees $5 of profits for every $1 invested.
In a complex social, environmental and economic context, agriculture welcomes Regen's solutions with open arms. Indeed, they propose that farmers have a \"scientist in their pocket\"to rhyme agriculture with sustainable resource management.
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